Honolulu Newspaper Death Spiral Accelerates!
November 12th, 2009 categories: Rants & Riffs
Hawaii’s largest daily newspaper, The Honolulu Advertiser, just experienced a year on year subscriber loss of 14%. If something isn’t done soon (I am not advocating that the paper be saved), I would not be surprised to see the printed newspaper go the way of buggy whips and vacuum tubes.
“The Advertiser reported that the average paid circulation of its Monday-Friday editions dropped from 132,893 last year to 113,947 in the six months ending Sept. 27, 2009.”
CLICK HERE TO READ THE PACIFIC BUSINESS NEWS ARTICLE
Since the beginning of this blog, Honolulu Real Estate Views, I have been reporting that the newspapers have become irrelevant in advertising real estate to buyers. This dramatic drop in circulation means that your real estate broker or agent had better have other marketing avenues to get your property sold. Think about it.
If you would like to discuss your real estate needs, feel free to call me at 808-737-2093 or toll free at 877-737-2093. You can email me at keahi@lava.net.
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I am old fashion and just love sitting or lying around and reading a paper cover to cover. The other choice is watching TV or siting in front of a computer that I already sit in front of 8-10 hours a day! No thanks.