Open House Very Low Percentage Sales Tool
May 17th, 2010 categories: For Sellers, Video For Sellers
If you are selling your Honolulu condo or home, you may be wondering where public Sunday open houses fit into the marketing effort for your property. Call me controversial, but I don’t think you should pin much of your hopes for a sale on them. Most experienced brokers know that the odds are very, very low that the buyer for your home will come from this marketing technique.
Then why do some brokers continue to do open house after open house? Here’s the truth, open houses are great places to meet buyers, but not for your home though. Statistics show that 99% of the buyer that walk into an open house will not find your home to meet their needs. However, for brokers that do ongoing open houses, your home becomes a great place to find buyers that they can sell other houses. Good for them, bad for you. Here’s my advice, get your home priced right and make it very easy to show for by appointment showings to qualified, pre-screened candidates. Use your Sundays for resting and relaxing.
If you would like to discuss your real estate needs, feel free to call me at 808-737-2093 or toll free at 877-737-2093. You can email me at keahi@lava.net.
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Wow! 1% is a number that’s hard to get behind. I would have never guessed it’s that low. Great blog & thanks for sharing.